Creating Taglines Without Going Crazy
Posted on February 28th, 2008 by Soni Pitts
Sean D’Souza has a great article out on why creating taglines tends to drive business owners nuts, and how to do it right. Why Creating Taglines Drive You Crazy covers two angles - problems caused by myths and misinformation about the how and why of creating taglines, and a process for doing it right (without pulling your hair out in the process).
Great article, and perfect timing for me (I’m working on some taglines for a client at the moment). Now if you’ll excuse me, I have work to do…
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